Intarget
Christophe Perrin entra in Intarget come Switzerland Business Development Partner
Christophe Perrin joins Intarget as Switzerland Business Development Partner
The development program continues international of Intarget with a new addition to the management team
Milan, 11th of May 2023 - Intarget continues its international development program and at the same time strengthens its management team with Christophe Perrin, a new Switzerland Business Development Partner, with the aim of strengthening its presence in a market, Switzerland, which is strategic for the world of luxury and fashion. This new entry makes official, after Lugano, the opening of another office on Swiss soil: Geneva.
"Christophe's entry is a sign of the continuity of Intarget's path towards foreign markets. Switzerland is a market for us where Intarget's expertise, especially in the world of luxury and fashion, can find fertile ground to be applied, helping brands in the sector maximize business results," says Nicola Tanzini, Intarget's Founder and Executive Chairman "I am delighted to welcome a professional like Christophe Perrin to Intarget; his expertise allows us to further consolidate our consulting role in effectively presiding over the entire customer journey, all the more so in an important strategic market like Switzerland."
Christophe Perrin is an expert in digital strategy, CRM, innovation and digital transformation. He comes to Intarget after an MBA at SKEMA Business School and with experience dedicated to customer experience. He started his career in 2002 as a consultant in CRM in consulting firms (Ernst & Young and Deloitte Consulting) continuing then in several innovative digital agencies in Europe (Interval, Blast Radius - Wunderman Amsterdam, Isobar, Emakina). Christophe also worked at Audemars Piguet, where he was in charge of CRM Strategy & Customer Experience.
"I am very happy to join an experienced Performance Branding team and to be able to contribute to its international development. I am convinced of the interest to propose marketing that is more responsible, more effective and targeted and, above all, bringing value to people," says Christophe Perrin, Intarget's new Switzerland Business Development Partner.
In 2022, Intarget, after the presentation of the “Innovating The Future” Intarget Manifesto, announced the change of legal form to Benefit Society formalizing a path that started from far away that will lead the reality born in Pisa in 2001 and that today has 5 additional offices in Milan, Rome, Lugano, Geneva and Shanghai to obtain the B corp certification.
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Intarget is the partner for strategic consulting in the customer journey.
Founded in Pisa in 2001, it now has 5 additional offices in Milan, Rome, Lugano, Geneva and Shanghai.
For over twenty years it has been supporting companies and brands in the optimal coverage of the customer journey, building effective and measurable brand strategies.
Intarget supports national and international brands on a path to full digital maturity and the achievement of set business goals.
Thanks to an international team close to 180 professionals, it aims to make valuable and improve the interaction between people and brands, making the most of the potential offered by digital technologies and platforms and implementing innovative technology solutions.
The ecosystem of solutions takes shape from Intarget's centers of excellence, articulating into:
Marketing solutions for strategic consulting on cross-media and cross-country digital activities designed to cover the entire customer journey.
Data & Tech solutions for the integration and implementation of technology infrastructures and advanced platforms (cloud and A.I.) capable of enhancing marketing.
Creative solutions for User Experience planning and design and production of multimedia video, photography, motion graphics, 3d & post production that transform touchpoints into memorable experiences.
Uploaded on 03/05/2023
