Andrea Cornelli

Chief Executive Officer presso Cornelli Brand, Packaging and Digital Design

Born in 1962, he began his professional career in 1981 founding C&T, one of the first Italian company dedicated to design information and communication technology systems, and becoming active part, later Ceo, of Cornelli Packaging. He get in touch in 1986 with RP Partners (later Ketchum Italy), a leading PR agency which he began to collaborate with since 1987.

In 1994 he gained control over Telemacus, a company operating in the Digital Market Strategy business; this laid the foundation of a strong and synergic activity with Ketchum, realizing since then the communicative potential of the digital world.

In Telemacus he became CEO in 1995, and accelerated the process of analysis and development of innovative communication strategies, digital and beyond. He gained specialist expertise that will lead him to become VicePresident in 1999 and later also CEO of Ketchum Italy. In 2013 he has been appointed Global Partner of the Ketchum international network. After the merger between Ketchum, Fleishmann Hillard and Porter Novelli, in June 2017, he became Executive President of the new entity, Omnicom Public Relation Group (OPRG)

He was part of several PR Awards juries: 2011 Cannes Lions PR, 2016/2017 Cannes Young Lions PR, 2012 Eurobest PR, 2012 Sabre PR Awards, 2012/2013/2014/2015/2016/2017 Romanian PR Awards, 2013 NC Digital Awards, 2014/2015 Mediastars, 2014/2016 OMI Awards, 2014/2015/2016/2017 Cultura+Impresa Awards, 2015/2016/2017 Sodalitas Awards, 2016 Native ADV, 2016/2017 IMC European Award EACA, 2016/2017 C4F Davos Awards.

From 2009 to 2013 VicePresident of Assorel, one of the Italian Association of Public Relations Agency. From 2014 to 2015, President. In 2015 he joined, with Ketchum, Assocom/PRHub and became coordinator of the project.

Fonte: Linkedin